Introducing De:brief with Miftahul Khoir: Strategizing Content That Works in AI Search

We are excited to announce the launch of our very own YouTube program, De:brief with Miftahul Khoir. De:brief is a series built for marketers, founders, and content teams who want more than surface-level takes. Each episode brings a leading practitioner to the table for an in-depth, no-fluff conversation about the strategies actually moving the needle in modern search and content marketing.

The premise is simple. The search landscape is changing faster than most playbooks can keep up with, and the teams that win are the ones who understand not just what is shifting, but why, and what to do about it. De:brief exists to close that gap, one focused conversation at a time.

Episode 1: Strategizing Content That Works in AI Search

For our very first episode, we could not be more thrilled to welcome the one and only Enricko Lukman from Content Collision.

Enricko brings a rare depth of experience in building content that earns visibility and drives results, and this episode puts that expertise to work on one of the most important questions facing marketers today: how do you identify and strategize content that actually performs in AI Search?

AI-driven search experiences are reshaping how audiences discover, evaluate, and trust information. The old assumptions about keywords, rankings, and clicks no longer tell the full story. In this conversation, we go in-depth on how to spot the content opportunities that matter in this new environment, how to build a strategy that holds up as AI search evolves, and how to make sure your brand shows up where your audience is actually looking.

If your team is trying to make sense of what AI Search means for your content strategy, this is the conversation to watch.

Watch It Live on August 28, 2026

The first episode of De:brief with Miftahul Khoir airs live on August 28, 2026.

You can watch it here: https://www.youtube.com/watch?v=VCBOoWDSpy8

Do not miss it. Head over to the video, subscribe to our channel, and set a reminder so you are there the moment we go live. This is only the beginning, and there is a lot more in store.

See you on August 28.